Procus Ghana Limited has officially announced Ghana and West Ham United attacking midfielder Mohammed Kudus as brand ambassador for Kivo.
Kudus, who made an instant impact at West Ham United in the English Premier League after arriving from Ajax last season, has landed an ambassadorial deal with the fast-growing Ghanaian-based food manufacturing company.
The company is widely known on the Ghanaian market for Kivo 4 in 1 Gari Mix and Kivo 100% natural spices such as Kivo Hot Pepper and Kivo Ginger Powder, and their new additions, Kivo 100% natural Curry Plus and Kivo 100% natural Garlic Ginger and Onion Powder.
By partnering with Mohammed Kudus, Kivo is advancing its business strategy and solidifying its standing as a pioneer in Ghana's and other countries' industrial sectors.
“Mohammed Kudus exemplifies what the Kivo brand is about: high quality, authenticity, hard work, and the Ghanaian spirit that aims to be at the heart of every household. We are incredibly excited to welcome Kudus to the Kivo family," said Shanmukha Rao, Business Head at Procus Ghana Ltd.
Evans Kwofie, Marketing Manager at Procus Ghana Ltd., added that “as a global champion, Kudus will play a key role in promoting Kivo's innovative products and engaging with its growing community in Ghana and beyond. We believe that Kudus will inspire our customers and help us further connect with them. We look forward to a successful relationship between Kudus and Kivo."
Kudus also expressed his enthusiasm about the partnership, stating, "Kivo has built a strong reputation for delivering innovative and high-quality food products, and I am proud to represent such a respected brand with a Ghana-made range of products. I love the Kivo Gari Mix so much, and I’m even taking it along to the UK.” He ended his comment by saying, “Kivo Products, Champion Taste!”.
The Kivo partnership makes it the second ambassadorial deal for the former Ajax and FC Nordsjaelland talismanic attacker after being announced as the ambassador for global smartphone firm TECNO earlier this month.
Kudus managed to rack up 14 goals and provide six assists in 45 appearances across all competitions for West Ham United last season.
